02
02
Anthem
Anthem
Client
Client
Anthem
Anthem
Type
Type
Logo & Identity systems
Logo & Identity systems
Year
Year
2023
2023
About
About
Making connected care possible for every person
Making connected care possible for every person
Credits
Lippincott
My Role
Senior designer
SOLUTION
As the payer-agnostic subsidiary of Elevance Health, Carelon brings together the company’s helathcare services brands and 40,000+ associates to help solve complex challenges across the health ecosystem. Through its portfolio of businesses, Carelon serves 1 in 3 Americans through partnerships with health plans, customers, government agencies, and care providers.
Carelon was created to consolidate the company’s existing broad portfolio of capabilities and services business. The name “Carelon” is derived from the word “care” and suffix “-lon,” which means full and complete. Its visual and verbal expression build on the idea of connecting the health system.

















Credits
Lippincott
Content
Isabella Brooks
Designer
My Role
Senior designer
James Hughes
Motion Designer
Maria White
Copywriter
Solution
As the payer-agnostic subsidiary of Elevance Health, Carelon brings together the company’s helathcare services brands and 40,000+ associates to help solve complex challenges across the health ecosystem. Through its portfolio of businesses, Carelon serves 1 in 3 Americans through partnerships with health plans, customers, government agencies, and care providers.
Carelon was created to consolidate the company’s existing broad portfolio of capabilities and services business. The name “Carelon” is derived from the word “care” and suffix “-lon,” which means full and complete. Its visual and verbal expression build on the idea of connecting the health system.